André Luis is the co-founder, CEO, and creative force behind Trojan Horse was a Unicorn (THU), one of the world's leading transformative experiences for digital artists and creative professionals. In 2013, he came up with the idea to create THU as a result of wanting to do things differently, be useful to society, and have an impact on people's lives. With a background in Industrial Design and Marketing Management, André's career was paved through the worlds of design, marketing, web development, and computer graphics. Nowadays, he is fully dedicated to empowering creators through THU, a global organization with several projects around the world that support the creative community while leaving a mark in the digital entertainment industry.