THU Main Event is an experience, a movement, and a new mindset for creators.
It’s the only event that gathers all players of the industry in the same place, to spend an entire week connecting with no egos, no VIPs, no formalities, and no assholes.
Is THU for you?
THU is for creators from all areas of the digital entertainment & interactive industry. We all have different backgrounds, career goals, and dreams, so each of us adds something unique to the Tribe.
Art,
Technology,
Entrepreneurship
It’s all about building the bridge between these three areas.
It turns out when you put the dreamers, the doers, the suits, and the geeks in the same place, really cool things happen.
We strongly encourage you to talk to people who have been to the Main Event and ask them questions about their experience! You can reach out to the Tribe through our discord channel.
What can you expect?


previous editions
Every edition of the Main Event tells a story, documenting the Tribe’s growth and THU’s evolution. Scroll down to discover the poster and manifesto of each year.
In a world where there's no time for anything, the THU Main Event creates six days where the digital entertainment industry stops. For six days, we press pause on the endless scroll and back-to-back calls to make space for what actually moves us forward: real connection and conversations that inspire change.
What to Expect
The schedule will be revealed in September. It's worth the wait, but meanwhile, here's what you can expect from six days of 9am to 2am magic:
- Monday and Tuesday: Unlock new opportunities, ignite your indie studio’s journey, sharpen your entrepreneurial mindset and peek behind the scenes of the industry’s biggest projects. Join the opening ceremony, portfolio reviews, Inside the Industry talks, Pitch Sessions, and Ice Breaking Activities.
- Wednesday to Saturday: Get inspiration from the brightest minds in the industry. They come from all over the globe to share their knowledge and unique perspectives. Attend talks, masterclasses, night talks, and life drawing sessions; apply to give a Tribe Talk; watch artists working live at the Gallery; join tribe building activities, make connections at the Oasis, and when it's time to say goodbye, be there for the closing ceremony.
No Main Event is the same: expect surprise activities and new dynamics, and know that, by the end of this experience, you will return home with more knowledge, connections, and memories than you would ever expect.
Join this space and take the first step into an unforgettable journey.
Highlights
850
attendees60
countries40
knights6
days
Everlasting
ABOUT
THU Main Event is a transformative experience and a creative reboot for every professional of the digital entertainment industry. This includes seniors from all areas, as well as creators, builders, and artists from all levels of seniority.
WHAT TO EXPECT
From the length to the structure and activities, everything is built to ensure an unforgettable experience of connections, learning, and growth. We’re constantly changing things up and creating new event dynamics, so every edition is unique.
This year, we are structuring the event in two parts: Career & Connections, and Learn & Discuss.
- Career & Connections: Find a new job, connect with companies, understand how the industry works, peek behind the scenes of some of the biggest projects, and network in a relaxed atmosphere with no formalities.
- Learn & Discuss: Remember why you started. Get inspired with talks from the brightest minds in the industry. They come from all over the globe to share their knowledge and unique perspective. Deconstruct processes and methodologies, learn new skills and improve your craft.
Highlights
672
attendees59
countries40
knights6
days
A Place to Become
THU is a 6-day event packed with activities.
Highlights
612
attendees54
countries45
knights6
days
A Quest for Roots
In 2021, THU Main Event returned to Tróia, Portugal. The Tribe was finally able to reunite for the first time since the pandemic started, and keeping everyone safe was our priority. Tróia may be the place where everything began, but every quest has a turning point. We realized that home was never a place, and our quest for roots came to an end. The Tribe is our home and the seed of all things, settling deep wherever we go.
Highlights
221
attendees41
countries30
knights6
days
Legend of the Seventh Unicorn
In 2019, the Tribe celebrated the arrival of the Seventh Unicorn in Malta. He taught us the greatest lesson of all: it is only when you look at the world through the eyes of your inner child that you are capable of truly seeing it.
Highlights
994
attendees60
countries71
knights6
days
Tales of the Unknown
2018 was the year we moved to Malta, shattering our comfort zone and bringing the Tribe on a journey of self-exploration and possibilities. Together, we unlocked new views of the world and embraced the unknown instead of fearing it.
Highlights
983
attendees93
countries60
knights6
days
Epoch of Belief
THU 2017 was all about believing in ourselves and our talent. This was also the year we introduced the B-Sides, a new activity that shows the business side of the industry.
Highlights
871
attendees67
countries61
knights6
days
The Tribe Returns
The THU team grew in 2016, and so did the Tribe. The Tribe’s different approach to the industry began setting a new standard for these kinds of events, changing the scenario for the future of Digital Entertainment.
Highlights
594
attendees61
countries49
knights6
days
The Beginning of the End
2015 was an emotional rollercoaster. We struggled to gain recognition and support, so we thought this would be our last edition. When we were about to give up, Lenovo came to the rescue!
Highlights
584
attendees47
countries39
knights5
days
The First Battle
We reached a new level in 2014! Our vision for the Tribe started to take shape, and THU became more than just an event. We established it as a safe place and a home for our talented global family.
Highlights
488
attendees45
countries33
knights4
days
The Birth of the Unicorn
From humble beginnings come great things! THU was born from a simple idea: bringing the world's brightest creative talent to a place where everyone can get together, connect, learn from each other, and feel a sense of belonging.
Highlights
197
attendees17
countries24
knights4
days



















