Description

We’ll explore the creation of compelling character designs for Squad Busters, a crossover IP. Let’s dive into the project’s early stages, including influences from popular Supercell games and external sources that shaped the overall look and feel. We discuss the evolution of the visual style over time and our collaboration with third-party IPs, such as Transformers. Additionally, we examine the tone of voice, visual language, and design adaptations to meet the needs of both gameplay and marketing, ensuring consistency and broad appeal across platforms.