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Rules

Eligibility criteria

  1. Submissions from organizations or companies are not permitted.
  2. Participants can apply individually or as part of a group (maximum of three members). All team members must fit the age criteria outlined below.
  3. Participants aged between 18 and 35 (Participants must be 18 by the submission deadline). We welcome entries from participants who aren’t older than 35 by December 31, 2024
  4. Entries are sorted by Regions around the Globe. The team representative's current Location determines the team’s entry's Region. If you are the Team Representative, ensure your THU profile accurately reflects your current location. The remaining team members can be from other Regions around the globe!
  5. Please read Regional Sorting and Finals for understanding mechanics regarding participation

Note: Globe Regions chart is available in our Entry Kit.

 

Our Terms

  1. Participation in this challenge is 100% free.
  2. In order to set up a submission, participants will need to visit www.trojan-unicorn.com, register an account, and enter Talent League’s page to start a draft where they include the project’s title, team name, and idea description, among other mandatory fields. Participants can save their submission draft and continue editing later. All participants agree with the expressed Rules and Terms by creating a draft submission. An Entry kit is also available for download to aid you throughout your submission.
  3. We welcome projects from all areas of the digital entertainment industry. 
  4. The official language of Talent League is English. This means the submission is entirely written in English, and mentorships will be held in this language. Therefore, participants should have a fair knowledge of the language and be able to comprehend, communicate, and write independently without the help of third parties. 
  5. Although more than one submission is allowed per participant, only one project will be considered a finalist in this case.
  6. Only one member of the team—the Team representative—submits an idea or project. This role is responsible for administering all aspects of the submission, including adding other team members. 
  7. Participants have until the submission deadline to finalize and submit their entries. Once you submit your work, you won’t be able to edit it or replace materials. Submissions cannot be amended in any way once they have been finally submitted. 
  8. The idea/project submitters must own the intellectual property rights and the legal rights to use all the materials submitted. 
  9. THU will be allowed to use the contents of the submitted projects, including social media content, website display, etc., in the context of Talent League’s publicity.

 

Finalists’ selection phase

  • Each team will compete for the top 5 ideas in their respective regions at the Regional Competitions.
  • Submissions will be reviewed and selected by a panel of experts previously announced on the THU Website. There will not be a public voting. 
  • A total of 50 teams (5 per region) will be chosen to benefit from 8-week mentorships with experts and advance to the Regional Finals.
  • These selected teams will be announced on August 16th, 2024 on our website and will receive a notification on our Platform as well as an email with further details. 
  • Mentorships will be performed by a panel of expert mentors previously announced on the THU Website.
  • Teams from each region will present a pitch at their local event (Regional Finals).  Regional Finals require mandatory attendance for the Team Representative, with covered expenses. Other team members are free to join but, unfortunately, expenses won’t be supported.
  • From these 50 teams, only 1 team from each region will be selected to move on to the Grand Final, totaling 10 finalists.
  • The 10 finalist teams get to work on the business aspects of their projects in further mentoring sessions and pitch the product at the Grand Final.
  • The Grand Final is a 100% online event and will host the final product pitches!
  • If a team is not selected for the Regional Finals, participants are still welcome to join any local event as long as they register for them on our website. 
  • Regional Finals are local free events for the local creative communities but require previous registration. Subscribe to our newsletter and learn how you can secure your spot at one of these local events.


Rejection or Withdrawal

  • THU reserves the right, in its absolute discretion, to disregard a Submission if the Submission: 
  • Is incomplete, lacks clarity or necessary structure
  • Does not comply with the Entry Kit rules or formats
  • Does not meet the Criteria.

 

 Prizes

  1. Finalists will be mentored by a panel of expert mentors previously announced on the THU Website.
  2. The 10 finalist teams get free tickets for THU Creators Circle, and the winning team will go to the event with all expenses paid.

 

Criteria

Participants’ Requirements

Participants selected for the regionals phase will be requested to sign an agreement where the following is stated

  1. Mentees should be available to allocate a minimum of 15 hours per week to Talent League’s mentorship schedule as well as project development tasks when the Talent League mentorships start, on September 5th, 2024.
  2. Participants must ensure that they are reasonably available for, and respond promptly to, inquiries from the judging panel or THU Team during the period from their submission date to the end of Talent’s League edition, in May 2025.
  3. The team representative is required to attend the Regional Finals. The team representative will have all expenses covered, namely flight, accommodation, meals on site and transport to and from the airport. Other team members are free to join however, they will have to cover their own expenses. 
  4. If a team representative does not attend the regional events after booking by THU, the person who drops out is responsible for covering the cancellation fee of the booked flights. 
  5. The team is requested to deliver a video pitch by October 31st, 2024.
  6. Please refer to "Pitch criteria" chapter below, to check the criteria of each pitching moment.
  7. The selected teams from each region going to the final, are requested to deliver a business plan for the project by February 28th, 2024. 

 

Judging criteria

 

In the first phase, there’s a selection of the teams that will benefit from 8 weeks of mentorships before attending the regional finals. This selection is based on: 

  • Originality, creativity and forward-thinking (20%);
  • Idea quality, entertainment relevancy and storytelling (20%);
  • Impact (20%);
  • Feasibility (20%);
  • Participants’ skills, qualifications, and readiness for mentorships (20%).

At the regional finals, a representative from each team will pitch their idea at their respective local event. One final team from each region will move forward to the next phase of the challenge. The final teams will be evaluated and selected based on: 

  • Originality, creativity and forward-thinking (10%);
  • Idea quality, entertainment relevancy and storytelling (10%);
  • Impact (10%);
  • Feasibility (10%);
  • Participants’ skills, qualifications, and readiness for mentorships (10%).
  • Project’s progress (15%)
  • Impact of the project on the team’s location (15%)
  • Pitch (20%)

Each regional finalist will present their final pitch at the Grand final, where the winner will be selected based on: 

  • Originality, creativity and forward-thinking (10%);
  • Idea quality, entertainment relevancy and storytelling (10%);
  • Impact (10%);
  • Feasibility (10%);
  • Participants’ skills, qualifications, and readiness for mentorships (10%).
  • Project’s progress (15%)
  • Impact of the project on the team’s location (15%)
  • Pitch + Business Plan (20%)

 

Talent League values projects that can be done primarily within the participants’ own resources and can be materialized at least as a proof of concept by October 31st, 2024.


Pitch criteria

 

There will be 3 pitching moments: 

  • Video-pitch- to be delivered on October 31st, 2024.
  • Regional Final live pitch- to be presented by the Team Representative on its respective regional event
  • Grand Final live pitch- to be presented by the Team Representatives of the finalist teams, in the Grand Final. 

The video-pitch is expected to follow the below criteria: 

  • Duration: Be no longer than 15 minutes;
  • Format: MP4 format file;
  • Problem statement: definition of the void the project aims to address; 
  • Solution and Value Proposition: Present your solution and highlight the unique value it brings. Clearly explain how your project addresses the identified problem better than existing solutions;
  • Market Opportunity: Demonstrate the market demand for your project. Highlight potential users or customers and the size of the target market;
  • Team presentation;
  • Call to Action: Clearly state the next steps or actions you want the audience to take. Whether it's funding, collaboration, or support, make your call to action explicit.

Please also include the following additional items: 

  • An English transcript of the video;
  • An updated representative image, if applicable 
  • An updated project description, if changes have been made 
  • If applicable, your project’s proof of concept, which may consist of materials like websites, demos, powerPoints or PDFs.

Regarding the platform for submitting your video pitch, the participants are free to choose any option that suits them best, such as Dropbox, Google Drive, WeTransfer, MyAirBridge, or any other preferred platform. Please send the video pitch to both [email protected]  and [email protected] emails by 31 October 2024 at 23:59 WET. 

  • The Regional Final live pitch is expected to follow the below criteria: 
    • Duration: Be no longer than 15 minutes;
    • Problem statement: definition of the void the project aims to address; 
    • Solution and Value Proposition: Present your solution and highlight the unique value it brings. Clearly explain how your project addresses the identified problem better than existing solutions;
    • Market Opportunity: Demonstrate the market demand for your project. Highlight potential users or customers and the size of the target market;
    • Team presentation;
    • Call to Action: Clearly state the next steps or actions you want the audience to take. Whether it's funding, collaboration, or support, make your call to action explicit.
  • The Grand Final live pitch is expected to follow the same criteria as the Regional live pitch, with the addition of the following:
  • Business plan presentation. 

The live pitches can incorporate various files, including PowerPoint presentations (PPT), videos (MP4 format file), demos, and proof of concept. These resources can be used to illustrate the pitch presentation effectively.

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